Event Design
Creative Direction
Retail Marketing

In-store launch of the first collaboration between adidas and Beyonce’s Ivy Park.

Retail Design

To coincide with the 2018 World Cup, adidas Skateboarding released a set of shirts for their riders in collaboration with Mark Gonzales.

Creative Direction
Retail Design
Graphic Design

Grassroots event that was activated globally to coincide with the release of Tyshawns’ first pro shoe.

Retail Marketing
Creative Direction
Graphic Design
Event Design
Branding

In-store release for Tyshawn’s first pro model.

Retail Design
Graphic Design

In-store release of the adidas Skateboarding City Cup, endured by Miles Silvas.

Retail Design
Graphic Design

In-store release of adidas Originals Falcon AW18, endorsed by Kylie Jenner.

Retail Design
Event Design

In-store release of the adidas Supercourt. Using the ‘court lines’ design system I created 3d structures to house and display footwear. The tagline ‘Made with Care, Worn Without’ is reflected in the unfinished scaffolding and metalwork.

Retail Design

In-store release of the updated Campus ADV.

Creative Direction
Retail Design
Graphic Design

Activation around London for the release of the adidas 3MC, in association with Slam City Skates.

Retail Design
Event Design

In-store release of the adidas Originals SC Premiere, taking inspiration from Pantone swatch books.

In-store release of the adidas Originals Nite Jogger, telling the story of the shoes reflectivity.

Retail Design

In-store release for the collab between Helas and adidas Skateboarding.

Creative Direction
Retail Design
Graphic Design